Keeping up with marketing trends can sometimes be as easy as making a few simple tweaks. Here are some of our favorite marketing hacks to help you go from “meh” to “wow”. read more

There is one area that 99.9% of all nonprofits and ministries can relate to feeling stress and concern about at some point in their journey (or through the entirety of the journey). What is... read more

We've been talking a lot on the blog recently, about what we think separates a good nonprofit from a great nonprofit. There are several crucial keys involved, but one that we want to talk... read more

As a nonprofit, there are multiple challenges that you face in your quest for sustained growth and larger impact. ... read more

We all know by now that smartphones are all the rage (and have been for quite some time). It’s expected that by 2020, there will be approximately 6.1 billion smartphone users around the... read more

So just how important is your website? Here’s a quick answer: more than you could imagine. I don’t think anyone is debating anymore whether or not you need a website to be a thriving... read more

For the past 20 years, I’ve been working with nonprofit boards of all shapes and sizes. I’ve started two nonprofits where I reported to a board and then also served on several other... read more

Most nonprofits have figured out by now that having a social media account is just half the battle. Not only do you need to post engaging imagery, but you’ve got to engage as well. Success... read more

Generation Z. What in the world is this, you ask? We think it’s important that you know. ... read more

Is Instagram the LinkedIn for young professionals? ... read more

I’ve never been a big fan of “org charts”. Like most organizations, we have one here at The A Group (and it serves us very well). And while I know they serve a great purpose and can... read more

Someone asked me the other day, “Pete, what’s the most important leadership lesson you're learning these days?” ... read more