Ok, I’m going to be honest with you. I’ve been a little late (or a lot late) to jump on the podcast bandwagon. In fact, until this past January I had never really listened to any... read more

What is THE most important thing your brand can do right now? ... read more

We’ve all heard that there are no dumb questions. That may or may not be true, but there are certainly some questions that are much better than others. ... read more

It’s easy to ask people for money. As a non profit, it’s what you do day in and day out and your livelihood depends on it. But donors can get exhausted easily when asked over and over... read more

It’s Valentine’s Day, so we’re spreading a little love, particularly in terms of social media. In the midst of your last minute Valentine’s Day shopping scramble, we invite you to... read more

You just left Amazon without purchasing that exciting new book, and now it’s popping up in your Newsfeed. You see a sponsored post from a company that sells products you purchase... read more

Valentine’s Day isn’t just for chocolates and roses (but don’t forget those!); it’s also the perfect opportunity for you to stand out to your customers and your donors. ... read more

Are you throwing ad dollars down the drain? Whether you’re looking to increase brand awareness, drive traffic to your website, generate leads for your organization or even convert leads... read more

Everyday, intentionally or unintentionally, you’re communicating to your audience. Here at The A Group, we’ve discovered that most organizations tend to think that they have only one... read more

New donors can be hard to come by. Even though oodles and oodles of people scramble to get their year-end gifts in right before the New Year’s fireworks go off, many nonprofits still... read more

You know it’s time for a new website, but figuring out HOW you’re going to build your site can be quite the undertaking. Not all websites are alike, and today’s market gives us a wide... read more

BONUS ROUND! What exactly is the difference between a blog and a post? A fan and a follower? Here are a few other terms you’re likely familiar with, but are easy to get mixed up. Ahh,... read more