Since the very beginning of The A Group, our team has been focused on maintaining excellence in our industry and staying educated on changing trends and new marketing developments. ... read more

This Thursday and Friday, our entire team is unplugging for a few days to celebrate our fifth annual company retreat. During our retreats, we take time to reflect on all that we’ve... read more

“Non profit.” It immediately implies that you’re about something different. You’re less about money and more about meaning. Helping others instead of helping yourself. Doing good... read more

Let me tell you something: I LOVE Snapchat. It’s the perfect cross between Facebook, Instagram, and live streaming. Your content doesn’t have to be startlingly beautiful like Instagram,... read more

When PEW Research Center released the results of their Religious Landscape Study, the report found that the percentage of adults (ages 18 and older) who describe themselves as Christians... read more

The A Group once again had the honor of being a part of this year’s Outcomes Conference, an annual event hosted by the Christian Leadership Alliance. Christian Leadership Alliance (CLA),... read more

With so many voices flooding the donor landscape, each cleverly clamoring for the attention of deep pocket givers, how do you even get a chance to stand out? ... read more

Everyone wants an app because it’s the cool thing to do. We get it. But why waste your money if you don’t actually need one? Here’s what we think… If you aren’t coming up with the... read more

As you’re choosing a color scheme for your brand, website or even your office, you might find yourself wondering if there could be more than meets the eye when it comes to your preferred... read more

How much time do you spend in meetings every week? Chances are, no matter what your answer is, it’s too much time. read more

Wouldn’t it be great if donors always did what you wanted them to? Unfortunately, the perfect little donor does not exist. Here is what you should do when donors disobey. read more

If done well, your 404 page can look like an error page but feel like just another page on your site. Check out some examples of clever and effective 404 pages. read more