More than 80% of our monthly blog views came from “old” posts. We were shocked. That's why optimizing old blog posts is so important for your SEO. read more

“I” before “E” except after “C”. Easy as 1-2-3. The horse before the cart. Some things just go in a certain order. ... read more

Does your organization have a social media policy? If not, here are some helpful guidelines to keep in mind when your organization is creating its social media policy. read more

Taking time to pause… For me, that is the biggest motivation in hosting a retreat for the company. ... read more

Back in the good old days, marketing and campaigns were synonymous. You developed creative, purchased ad space and hoped for the best. In true Draper fashion, creative and “the idea”... read more

Since the very beginning of The A Group, our team has been focused on maintaining excellence in our industry and staying educated on changing trends and new marketing developments. ... read more

This Thursday and Friday, our entire team is unplugging for a few days to celebrate our fifth annual company retreat. During our retreats, we take time to reflect on all that we’ve... read more

“Non profit.” It immediately implies that you’re about something different. You’re less about money and more about meaning. Helping others instead of helping yourself. Doing good... read more

Let me tell you something: I LOVE Snapchat. It’s the perfect cross between Facebook, Instagram, and live streaming. Your content doesn’t have to be startlingly beautiful like Instagram,... read more

When PEW Research Center released the results of their Religious Landscape Study, the report found that the percentage of adults (ages 18 and older) who describe themselves as Christians... read more

The A Group once again had the honor of being a part of this year’s Outcomes Conference, an annual event hosted by the Christian Leadership Alliance. Christian Leadership Alliance (CLA),... read more

With so many voices flooding the donor landscape, each cleverly clamoring for the attention of deep pocket givers, how do you even get a chance to stand out? ... read more