Have you been putting a good amount of energy and resources into your marketing campaigns, only to see them fall flat or not give you the outcome you were hoping for? Well, I can assure you... read more

The ways in which we communicate are changing very, very fast. The pandemic has accelerated changes that would have taken years to take full effect and are now happening in a matter of... read more

Have you noticed that your content is not getting as much engagement recently? We live in a content-saturated world, and you're competing against countless other things trying to get the... read more

If you are not using landing pages in your outreach you are missing out. Big. ... read more

Why do some people seem to get GREAT results with their campaigns while the majority waste time and money? ... read more

How are you feeling right now? No, really. Stop for a moment to take a deep breath and think about how you’re really feeling at this very second (this is where you stop reading any... read more

#GivingTuesday is just around the corner, and this year it’s celebrating its 9 year anniversary. Are you ready to take advantage of this global day of giving? ... read more

What are the two key components to every single brand? ... read more

As a church, you might not think of yourself as a “brand.” After all, you exist to glorify God – not yourself. ... read more

We’ve all heard the phrase, “Church is more than a building,” and this year, that feels truer than ever. Since the onset of Google searches and mobile phones, more and more people... read more

We all know that social media is a crucial tool for communicating. And for nonprofits and ministries, it can also be a tool for sharing your stories of impact and making donation asks. Each... read more

I’m sure, as a leader, you’ve taken many personality tests to determine strengths, weaknesses and unique differentiators. These types of assessments help us to understand a more... read more