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Fighting Pessimism: My Daily Struggle to Stay Positive
February 22, 2024
In a thought-provoking interview, Sonos founder John Macfarland said, "As a leader, you want to choose optimism." These words struck a chord with me. ...
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Outsource or Hire an In-House Team: Every Small Org's Dilemma
February 15, 2024
My extensive consulting experience with diverse organizations showed me how pivotal communication is to their success. Leaders often face a critical decision: build an internal...
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Navigating the Wave of Trends: Strategies for Staying Above Water
February 8, 2024
Keeping up with trends can often feel like a full-time job. One of my most dreaded conversations starts with, "Have you heard about..." and, in my mind, I'm already groaning, "Oh no. Here...
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Betrayal and The Resilient Leader
February 1, 2024
My journey as an entrepreneur and leader has been marked by more than just milestones and successes; profound trials of trust and disappointment have shaped it. ...
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What Leaders Need to Know About Marketing in the World of AI
January 25, 2024
As we stand at the crossroads of a new era in marketing, it takes me back to my beginnings in graphic design. ...
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How to Prepare for the Changes in Meta Ads
January 18, 2024
I have a love/hate relationship with Meta ads. They can be a powerful and inexpensive way to grow your audience and organization. But they are constantly changing and driving marketers...
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The Art of Innovation: Insights from My Time at Disney
January 11, 2024
Years ago, I embarked on a week-long adventure at Disney World, immersing myself in their renowned program on managing creativity and innovation. It was an opportunity of a lifetime, and...
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Top Social Media Trends 2024
January 4, 2024
In 2007, I stumbled upon Twitter through a Newsweek article, joining a platform with fewer than 50,000 users. ...
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How I Turned Holiday Weight Gain Into Loss with One Simple Strategy
December 14, 2023
I typically fill these posts with insights on business, marketing, and digital strategy—tools and tactics to help you navigate the professional sphere. But today, I'm veering off the...
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My 20 Years in Marketing: A Retrospective on Industry Transformation
December 7, 2023
Twenty years ago, the world of communication and marketing was a dramatically different landscape. The idea of having emails in our pockets was a futuristic fantasy. Text messages were a...
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The Art of the Ask: One of My Most Important Life Lessons
November 30, 2023
I remember the echo of my own heartbeat as I sat across from a potential donor. My church's worn grand piano weighed heavily on my mind. We needed a new one, and here I was, about to ask...
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The Grit & Grace of Entrepreneurship: 4 Things I’m Grateful For
November 21, 2023
Entrepreneurship isn't a path paved with just successes; it's also lined with the hard stones of reality we tread daily. In the spirit of raw honesty, let me share a few truths about the...
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